Smart Technology

Watch: Effective Digitalisation Depends on Good Quality Data

Andre Simha, Global Chief Digital & Innovation Officer, MSC talks about how reliable data from the original source is required to create good digital infrastructure

TLME News Service

Conference moderator and industry thought leader Lars Jensen, opened the first session of TLME’s Future-Proof Technologies Conference by asking the panel where transport and logistics operations stand today in terms of automation and digitalisation? And what would be a realistic outlook for automation in the industry over the next two or three years?

Watch this exclusive video where Andre Simha, Global Chief Digital & Innovation Officer, MSC states that effective digitalisation depended on the quality of data generated and any technology we deploy will depend on the reliability of the data that we use with it.

Smart containers can help tremendously in this regard. Many carriers have begun implementing smart container technologies and eventually everyone will have to do it, concluded Mr Simha.

Early Adoption of Technology is Key to Successful Operations: Andre Simha